Fundraising

An Executive Director’s Self-Evaluation

Posted on September 23, 2013 by Vu

Hi everyone. For the first time in my eight years with the organization, my board has decided to conduct a performance review. These are two words that send chills up and down every Executive Director’s spine, on par with “budget deficit” and “annual event.” The board had a clandestine meeting three weeks ago to talk about my performance as an ED. Soon they will meet with me to deliver feedback.

I’m nervous. I just know they’re going to say something like, “Vu, you’ve developed a reputation as a drunkard and a loudmouth. That’s affecting VFA’s image. We need you to stop mixing drinks at work. Also, funders are saying you’ve been dressing up as Oliver Twist during site visits and literally begging for money.”

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Nonprofit Cocktail Recipes

Posted on September 16, 2013 by Vu

cocktail-1058237_960_720 A while ago I wrote about self-care, and how we should all try to find time to do the things that make us happy. For me, one of those things is mixing drinks. It makes me happy to discover or invent new cocktails. Here are several that are inspired by people and concepts in nonprofit work. I also asked friends on NWB’s Facebook page to send in their own recipes, and those are listed at the end. Please submit your own inspired creations in the comment section.

The Executive Director

1 oz vodka

2 oz grapefruit juice

2 oz passionfruit juice

1 more oz vodka

Another oz vodka

Put ice into glass or mug. Pour everything else in and stir. Garnish with more vodka. Drink at either 9am or 9pm at the office. Strong, and slightly bitter.

The Retreat

1½ oz coffee liqueur

1½ oz brandy

1 oz nighttime cold and flu medicine

2 Tylenol Extra Strength tablet

Pour coffee liqueur, brandy, and cold and flu medicine into glass without ice. Drop in Tylenol tablets. Drink the cocktail slowly while discreetly checking emails on your smartphone.

The LOI

1/6 oz dry gin

1/6 oz Kirsch

1/6 oz orange Curaçao

1/6 oz dry vermouth

1/6 oz sweet vermouth

Strip of lemon peel.

Mix all ingredients together with ice and strain into a shot glass. Garnish with lemon peel strip. Give it to someone. If they like it, make them another, but instead of using 1/6 oz for each ingredient, use 1 full oz, but change orange Curaçao to blue Curaçao and Kirsch into blackberry brandy.

The Strategic Plan

½ oz blue Curaçao

1 tsp raspberry syrup

¼ oz maraschino liqueur

¼ oz yellow Chartreuse

¼ oz Cointreau

Chill everything for several hours, including a shot glass. Slowly and carefully pour the liqueurs in the order listed over the back of a teaspoon into shotglass. Do not stir. When done correctly, you will have a colorful, multi-layered drink that is not only delicious, but beautiful to look at. Do not drink it. Show it to everyone, then put it in the fridge and then throw it out after a year or two.

The Annual Event

1 piece edible gold leaf

2 oz Cinzano extra dry vermouth

½ oz framboise

½ oz black Sambuca

½ oz pureed sardines

rose petal, lime wedge, lemon peel twist, raspberry, pineapple piece, candied hibiscus, black truffle shaving, cape gooseberry

Put gold leaf into glass. Shake Cinzano, framboise, and Sambuca with ice and pour into glass. Float pureed sardines on top. Garnish with rose petal, lime wedge, lemon peel twist, raspberry, pineapple piece, hibiscus, truffle shaving, and cape gooseberry. Drink up, rest for three months, then start gathering ingredients to make another one.

The Earnest Volunteer
Contributed by Krystyna Williamson

1/2 ounce dark rum
Jamaican ginger ale
1/2 tsp lime juice
mint leaves
1 1/2 ounce simple syrup

Muddle the mint in the syrup, add the rest and stir gently. Comes in on fire, heads off in three directions, and never really gets the job done.

The Corporate Foundation Administrator:

Contributed by J. Eric Smith

2 parts Jagermeister
1 part Mayonnaise
1 part Worcestershire Sauce
1 part Cottage Cheese

Mix ingredients, shake vigorously, and drink very, very, VERY slowly, smiling all the while. If you gag or frown, you do not get the grant. Ever.

The College Intern

Contributed by Claire Petersky

1 1/2 oz vodka
3/4 oz peach schnapps
1/2 oz creme de cassis
2 oz orange juice
2 oz cranberry juice
1/4 cup white sugar
Orange slice and maraschino cherry for garnish

Very sweet, has some power – but you don’t want more than two of them.

The Development Director:

Contributed by Sharonne Navas

1 ½ oz Bailey’s Irish Cream
1 ½ oz Butterscotch Schnapps
¾ oz Goldschlager
1 tbsp 151 Rum
1 dash Cinnamon

Mix all ingredients with ice in a shaker and pour into glass. If your Development Director has gotten the organization to fundraising goal by mid-year, you can light this drink on fire. If the Director hasn’t, you can light him/her on fire.* Win-Win!!

The [Certain Grantor]’s Website

Contributed by Claire Petersky

5 cherries

Angostura bitters

Lemonhart 151 rum

3 oz gin

1 bar spoon rosewater

½ oz lime juice

Place cherries in your mixing glass, add sugar. Place equal portions of Angostura bitters and Lemonhart 151 rum into an oil mister/sprayer. Mist the Angostura mixture through a flame. Flame until sugar caramelizes. Fill with ice and add gin, rosewater, and lime juice. Then, because the cocktail has timed out, throw the entire concoction down the disposal. Take a bottle of sriracha and splash a drop in your eye. Beat head against your kitchen countertop. Repeat from the beginning, at least three times.

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(*Note, Nonprofit with Balls does not condone the setting of anyone on fire, even Development Directors who haven’t met outcomes).

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The Sustainability Question, Why it is So Annoying

Posted on September 3, 2013 by Vu

This morning, I woke up early and realized I was face-to-face with my son, Viet, who has been sleeping in the same bed with his mom and me. Looking at our sweet little baby, who was still sleeping peacefully, one tiny hand under his soft and rosy cheek, I was filled with warm fatherly thoughts. Namely: “When is this kid going to get a job and help pay for his keep?” I was tempted to wake him up and say, “You do realize that childcare for you each month is literally more than our mortgage, right? You better enjoy this while you can, little dude, because when you turn 18, you’re on your own.”

And that makes me think about the issue of sustainability of nonprofit programs. In every grant application, there is the “Sustainability Question,” which is basically, “How will you sustain this program or project when funding from the So-and-So Foundation runs out?” This seems absolutely reasonable at first glance, but honestly, it’s one of the most annoying questions we face. Most of us nonprofit professionals absolutely hate this question, and each time we see it, we have to leave our desk, go on a walk, maybe do some yoga or watch “The Daily Show,” then come back to our desk, take a deep breath, and write something like:

“We will continue to develop our staff and board’s ability to fundraise and diversify our revenues, including building relationship with other funders, as well as cultivating support from corporate sponsors and individual donors. Our special events continue to increase in revenues, and the board is leading the effort to explore earned income through program fees and the door-to-door sales of inspiring macaroni artwork made by the children in our extended-learning program.”

All of that is basically a euphemism for “We will leave you alone and bother other people.”

“Just once,” said my ED friend, Director Maureen, “here’s what I’d like to put in response to that question:”

Program staff and the board will triple the amount of time they spend praying for money
Program participants will be asked to pray for money to provide for their services as well
10% of general operating funds will be utilized to purchase Power Ball lottery tickets
Fund development staff will regularly consult a reputable psychic to help track which direction foundations are trending to support

Why is this question so aggravating? Why does every time I answer it, I feel like crap? I sent out an email to my ED friends in the field, asking for their thoughts, and the responses were passionate and insightful. While the issue is complex and requires a lot more time to explore, I’ll try my best to summarize my colleagues’ thoughts. Overall, the Sustainability Question is annoying and frustrating because:

Sustainability is in large part determined by funders, not nonprofits. As much as we love individual donors, many of us still rely on grants, and grants are usually small and one-year in duration. We get a bunch of one-year grants that are Frankensteined together to support programs, each one with their own set of demands and restrictions, (which I explored here in “Nonprofit Funding: Ordering a Cake and Restricting it Too.”). As one ED puts it, “Why is fidelity to the mission so highly valued and expected of nonprofit leaders and staff but funders expect to ‘sleep around?‘ One year and you’re out. [They] don’t even come back and ask.” This lumbering, unwieldy, tenuous system is the antithesis of sustainability, so to ask how we nonprofits will maintain and grow our programs within it is kind of like setting a fire and asking how we will be putting it out.

Sustainability depends on the whole organization being strong, yet funders do not like providing general operating funds. Really great programs do not magically appear out of thin air. It takes real people, people who need, like, an office to work at and healthcare for their stress and carpal tunnel and stuff. These things are critical, and yet we have to constantly fight for them. “We will cultivate relationships with individual donors and corporate sponsors, etc.” sounds great, but that requires development staff, which is fundraising, and no one likes to fund “fundraising” and “admin” expenses, because those things are so frivolous and useless.

The nonprofit model is unique in that success at carrying out our missions leads to increasing costs, not revenues. The more successful programs are, the more clients they will serve, the more staff and other expenses will increase, without a proportionate increase in support. An example is VFA’s Saturday English School (SES) program, which provides English and Math support to recent-arrival immigrant and refugee students every Saturday for three hours. Five years ago, we had 30 students show up each session. Because of how awesome the program is, we now have over 150 students each session. This is a five-fold increase in number of students served. The expenses tripled, since more students means more snacks, more teaching staff, more curriculum material, etc. But funders are not going to triple the amount they provide; if we’re lucky, they’ll renew at the same level, and we’ll have to go search for other, newer funders to provide support. This is the Program Growth Paradox, where the more a program is successful and expands, the less sustainable it is.

Other reasons cited by my ED colleagues include “we know very, very well that not every program that literally changes people’s lives for the better can become self-sustaining” (but should be funded anyway, see “Nonprofit’s Ultimate Outcome: Bringing Unicorns Back to Our World“), “I have no clue where my future funds will come from so everything I say sounds like BS” and “after five or more friggin pages of explaining just HOW MUCH you need the bucks, you are now invited to totally reverse yourself” and “I will think about this and get back to you after I have several drinks to calm down.”

The most serious challenge with the Sustainability Question, however, is that it symptomatic of a divisive and patronizing system that perpetuates the unhealthy dichotomy of nonprofits as supplicants continually begging for spare change, and funders as benefactors. “How will YOU sustain this program? How will YOU sustain it after OUR funding that WE (might) give YOU runs out?” We now feel like the underemployed college-grad living in our parents’ basement, freeloading off of their good will, until they call us in for a serious talk about our future and demand to know what our plans are to find a job and inform us that it’s for our own good that in six months they will kick us out. We feel like Oliver Twist, who has to beg for another bowl of gruel from the…uh…that one guy, who serves…gruel…

OK, I haven’t read Oliver Twist.

The Sustainability Question is aggravating because the responsibility is overtly placed on nonprofits’ shoulders to fix problems in the world that we didn’t cause in the first place. Once the question is asked, “It immediately becomes somebody else’s problem,” writes one of my ED friends. It feels like funders are at the end of their ropes trying to “help” us nonprofits and if we fail to sustain our work, it is all our fault. This is not working for our field.

Every once in a while I meet a program officer who used to be a nonprofit staff. “Ah,” they sometimes reminisce, “I miss being on that side of the table.” And I would say, “Tell me what it’s like on your side of the table?” And we would talk, and I would learn that being on the other side of the table has its challenges, and that it’s not all completely awesome, with ergonomic chairs and dental AND vision insurance and with each person getting access to the company unicorn to ride to important meetings.

But that makes me think, Why the heck are we on opposite sides of the table in the first place? Aren’t we all trying to solve the same problems? Why is the relationship between funders and nonprofits so adversarial? It is ineffective. We should be on the same team, where the quarterback supports the…uh, linebacker so that he can make a, um, rim shot at the…fourth inning…

All right, I don’t know anything about sports. Point is, nonprofits and funders must be equal partners, with different but symbiotic roles, and sustainability of the work must be shouldered by both parties. We nonprofits think all the time about sustainability, even without being prompted, and we will continue to build strong programs and diversify our funding. Funders, as equal partners, should provide multi-year funds, general operating funds, capacity building assistance, and help connect us to other funders and partners. And come visit the programs once a while! We must work together to figure out how to sustain and advance the work. We have to, because the needs of and challenges facing our communities are only going to increase.

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More on funder-fundee relationships: The Wall of Philanthropy, Wildlings, and White Walkers

Nonprofit’s ultimate outcome: Bringing unicorns back to our world

Posted on July 15, 2013 by Vu

The concept of “outcomes” has been well-beaten into all of us nonprofit folks. So much so, in fact, that I start to apply this concept to all sorts of non-work stuff. For example, watching Games of Thrones reduces stress, which allows me to be happier, which makes me a more thoughtful life partner. And that’s why I didn’t do dishes yesterday.

Outcomes and metrics are great and necessary, but I am wondering if we are starting to take them too far. Every once in a while, we in the field do the infamous “so that” exercise. We start with an activity, let’s say tutoring kids, and we think about the effects: We tutor kids so that they can get better grades in school…so that they can move up a grade…so that they can graduate from high school…so that they can get into college…so that they can graduate from college…so that they can get a good job. Therefore, tutoring kids helps them get a good job. Sweet!

But at what point in the “so that” chain is it OK to stop and say, that’s a good outcome to fund? At what point does it become ridiculous? In recent years, it feels like we nonprofits have been pushed to expand this chain, because the further up the chain we go, the stronger and more compelling the outcomes seem to be, and the easier it is for funders and donors to rationalize funding programs. But sometimes it makes no sense. Sometimes it obscures the fact that we should do the right thing simply because it is the right thing to do. Because of the funding dynamics, we often have wacky conversations like this:

Funder (on a program visit): So how many hot meals does XYZ Organization serve each week?

ED: In a typical week, we provide about 900 meals to low-income seniors.

Funder: That’s wonderful. What are the outcomes of your program?

ED: Well…uh…the seniors come in hungry, and they leave full.

Funder: Yeah, but what does that do in terms of impact? Can you elaborate?

ED (remembering the “so that” exercise): Oh, yes, of course. When low-income seniors have access to nutritious food, their health improves, which means they function better. Healthy, well-functioning seniors lead to stronger communities. It also reduces accidents, which every year cost the state millions of dollars in emergency services.

Funder: Excellent! What evaluation instruments do you—

ED: But that’s not all! Those millions of dollars that would have been wasted on emergency services can now be invested in education, infrastructure, and economic development. Those investments will lead to a stronger state, which leads to a stronger United States, which will allow us to be better guardians of the globe, which may lead to world peace. And world peace means that the unicorns may return. The ultimate outcome of our hot-meal program is for the self-exiled unicorns to return to our world!

All right, that last part is something that we might think when in this situation, but would never say out loud to funders or donors, who wield the power of life and death over programs. We learn to say the right words because we know how vital these services are, but on the inside, we’re screaming “People not being hungry is a great outcome already! Gawwwwwww!!”

A couple of years ago, I helped start the World Dance Party, which is just a giant multi-cultural/multi-generational potluck party where people learn eight different dances in mini 20-minutes lessons, and everyone dances. That’s it. No lectures, no fundraising. It is free and attracts 200 to 400 people of all ages and backgrounds. The outcomes of WDP include getting neighbors to get to know one another and to feel connected to their community. I sometimes get blank stares when I tell people this, though, as if they’re expecting something sexier, like that these World Dance Parties, through getting neighbors to know one another better, reduce gun violence by 25%.

Funders’ push for “more compelling outcomes” goes too far sometimes, forcing us nonprofits to claim to be responsible for outcomes that make no sense for our programs. After-school arts or sports programs, for example, should not have to be directly responsible for and judged on increasing graduation rates, or getting kids into college. They increase kids’ confidence and love of learning and teamwork and a host of other skills. Those are absolutely wonderful outcomes by themselves and should be funded.

If we think about it, everything we do in this field has one ultimate goal: to increase happiness. All of us are happier when everyone’s basic needs are met, when we all live in safe and strong and supportive communities, when we all continue to learn and grow and reach our potential and contribute back.

But increasing society’s happiness is too fluffy an outcome, so we usually stop the “so that” chain at things like reducing crimes and saving taxpayers millions. The insidious effect of this sort of thinking is that we lessen the intrinsic values of human lives. Sheltering our homeless so that they are not battered by the elements for even a single night, that is itself intrinsically worth doing, because we don’t want our fellow community members to suffer. Building confidence and creativity in kids through teaching them photography or beat-boxing or poetry, that is itself intrinsically worth doing, because all kids should have opportunities to grow and explore their world. Having fun World Dance Parties so that people can feel connected to their neighbors and to their community, that is itself intrinsically worth doing because everyone deserves to feel a sense of belonging.

Sure, the above activities and other stuff we do in the field will lessen crimes, save society money, etc., but those effects should be considered awesome bonuses. They should not be the main reason why we do the things we do. We should do our work with the belief that every individual life has an intrinsic value independent of its value to society.

Only when we all truly believe that, will the unicorns come back to our world.

Youth Development: Why it is just as important as Early Learning

Posted on June 24, 2013 by Vu

For the past few months, I’ve been thinking. Mainly about a Broadway show highlighting nonprofit work, called “501c3, the Musical.” It’ll be awesome, and I’ve starting coming up with titles and lyrics for potential songs, for examples “Another Evening in the Office” and “I Should Have Listened to Ms. Cleo.” (Hit me up if you have any connections to Broadway producers).

But I’ve also been thinking about the youth development field. Specifically about the difficulties of seeking funding for direct service youth programs as more and more funders shift their focus to collective impact efforts and early learning programs. It is the nature of the work that the funding tides shift back and forth from one worthy concept to another. But still, it has been frustrating and discouraging, and I don’t think I am the only youth development professional who feels like Sisyphus pushing the rock up the hill, fighting constantly to save programs that serve youth, to convince funders that our society’s well-being depends on our having strong services along the entire continuum of our kids’ journey from birth to adulthood.

Two years ago, I served on the Families and Education Levy advisory committee, which was determining how to allocate the $232 million in funding that we would be asking of Seattle voters. The early learning advocates were organized, providing impressive data on return on investment, showing that a dollar invested in high-quality early learning programs could yield an eight or ten-fold return to society. They had convincing research results on brain development and a compelling argument that an ounce of prevention was so much better than a pound of cure.

No one in their right mind would argue against the importance of early learning, and now that I have a kid, I appreciate it even more. What is alarming, though, is that we have started moving into this zero-sum mentality of funding and programming. I remember during one Levy meeting when someone said, “We don’t have much funding, and if we spread it around too much, it won’t be very effective. I propose we invest all of the funds in early learning.” Several others agreed, and I probably pissed off a few people by opposing that idea, saying that we have to support kids at all points of their lives.

Youth Development, as a field, has many weaknesses. First, the term “Youth Development” is confusing. When we hear “Early Learning,” we instinctively have an image of what that is. It is easy to understand: Children, learning early, and thus getting a head start in life. “Youth Development” meanwhile, what the hell is that? It sounds like we’re trying to reverse aging. What’s the definition of youth? And developing what? What are we trying to develop our youth into?

Second, the field itself is nebulous and disorganized. “Youth Development” encompasses so many things: mentorship, tutoring, extended learning, leadership, arts, sports, media, mental health counseling, identity formation, environmental stewardship, career exploration and job searching, etc. Because the field is so broad, we have only started to pin down our common goals, compelling research, key messages, outcomes, evaluation tools, etc. In fact, Youth Development, as a field, is similar to the lanky, awkward, potential-filled youth that we serve. We are trying to find our identity and our place in the world. We have made great progress working together though organizations like Youth Development Executives of King County (YDEKC), whose board I am on. Still, we are behind and are playing catch up with other much more well-organized fields.

Third, it sounds crass, but let’s face it, babies and small children are much cuter than the pimply-faced and cranky older kids and adults they grow up to be. Just thinking back on what I was like as a teenager, with the braces and the severe acne and the constant sullenness, I can see why it is just easier to invest in the little kids, with their big adorable eyes, innocence, and endless curiosity. (I still have severe acne, but at least most of it is masked by wrinkles). We are programmed to protect our young, and when we have compelling research on brain development and return on investments, funding early learning programs is a sexy no-brainer.

But we must have a balanced approach. Despite all the weaknesses of the youth development field, or because of them, it is more important than ever to invest in youth programs. Just because we, the adults, have not been the best at organizing ourselves and our work and coming up with a more compelling name than “youth development,” it doesn’t mean our kids should be punished.

But that’s what’s been happening. An Executive Director colleague told me last week several hundred thousand dollars in grant funding was moved from her organization’s youth program to fund early learning. Across the board I hear of more and more youth programs being cut. It is depressing. This approach is discouraging, and it is counterproductive. Usually the first programs we cut are programs that kids love–like art, sports, nature exploration–programs that keep them motivated to learn and to remain in school. We MUST support youth programs as strongly as we support early learning programs, for several reasons.

First, kids get older. They will soon grow out of early learning programs, and life only gets more and more complicated. They may now face bullying, identity issues, clashes with their parents, academic challenges, hormones, discrimination, finding a sense of belonging, comprehending the nature of the world and why awful things happen to good people on the news, and multiple other stuff, usually in a single day. All the gains kids make early on in their lives through great early learning programs will likely fade unless we continue to support them through these turbulent years.

Second, many kids do not have the opportunity to benefit from early learning programs. Many of our struggling kids are immigrants and refugees who arrive to the US when they are older, bypassing early learning programs. The ones who arrive after the age of 12 face the greatest challenges, dealing with the above barriers while also experiencing language problems, cultural adjustment, and parents who work several jobs and are never around and who are also struggling themselves. We cut programs that support these older kids, and we wonder why they keep disproportionately failing in school or ending up in the criminal justice system.

Third, the return on investment for youth programs is just as high as for early learning programs. As this analysis shows, an investment of $1 in youth leads to a benefit to society of $10.51, assuming that the program helps the youth to graduate from high school and get a job and pay taxes and stuff. This doesn’t even yet account for the savings we’ll get by not having the kid going to jail and costing tax payers tons of money in dealing with crimes, etc. Yeah, the analysis is not perfect, but it is a good start. We youth development workers just suck at communicating these types of messages.

I know we’ve been talking about making the choice between prevention and cure. But for a second, let’s stop talking about our children as if they are diseases. Instead, let’s agree that all our kids deserve a good start to their lives, and that’s why we should invest in early learning. High-quality early learning programs are critical to our kids’ success.

But as children grow, things get more complex and more challenging, so in addition to a good start to their lives, they need a good adolescence, and a good bridge to their careers, and that’s why we must all invest in youth programs. With everything that our kids face every day, trying to grow and learn and understand themselves and get along with their friends and family and graduate from high school and take care of their acne problem and apply to college and find a job in this challenging economy, it is more critical than ever that all of us—early learning advocates, youth development advocates, collective impact advocates, funders, policy makers—work together to support our kids throughout their ENTIRE journey from birth to adulthood.